How Colors can Affect you and Have an Impact on you Shifting

Colors can have a lot more impact then you might have thought. Our brain links colors to things like emotions, feelings, and it can have an impact even on your mood. Even companies use colors to trick you or make you more interested and intrigued in their products. For example our brain links the color blue with trust.

What color is best for shifting?

Indigo. Indigo is the color that attracts the most high positive vibrations out of the color spectrum.

The Color Red

Red makes you feel passionate and energized.

Red is the warmest and most dynamic of the colors, it triggers opposing emotions. It is often associated with passion and love as well as anger and danger. It can increase a person’s heart rate and make them excited.

If you want to draw attention to a design element, use red. But use it as an accent color in moderation as it can be overwhelming.

The Color Orange

Orange makes you feel energized and enthusiastic.

Orange enhances a feeling of vitality and happiness. Like red, it draws attention and shows movement but is not as overpowering. It is aggressive but balanced — it portrays energy yet can be inviting and friendly. Orange is great for a call to action to buy or subscribe to a product.

The Color Yellow

Yellow makes you feel happy and spontaneous.

Yellow is perhaps the most energetic of the warm colors. It is associated with laughter, hope and sunshine. Accents of yellow help give your design energy and will make the viewer feel optimistic and cheerful. However, yellow tends to reflect more light and can irritate a person’s eyes. Too much yellow can be overwhelming and should be used sparingly. In design, it is often used to grab attention in an energetic and comforting way.

The Color Green

Green makes you feel optimistic and refreshed and focused.

Green symbolizes health, new beginnings and wealth. Green is the easiest on the eyes and should be used to relax and create balance in a design. It is a great color to use if a company wants to depict growth, security or inspire possibility. Green can also feel calming and relaxing.

The Color Blue

Blue makes you feel safe and relaxed.

Blue evokes feelings of calmness and spirituality as well as security and trust. Seeing the color blue causes the body to create chemicals that are calming. It is no surprise that it’s the most favored of the colors. Dark blues are great for corporate designs because it helps give a professional feel, but using too much can create a cold, disengaged feeling. Light blues give a more relaxing, friendly feel. Great examples are social sites like Facebook and Twitter who use lighter blues.

The Color Purple/Indigo

Purple makes you feel creative.

Purple is associated with mystery, creativity, royalty and wealth. Lighter shades of purple are often used to soothe or calm a viewer, hence why it is used in beauty products. Incorporate purple to make a design look more luxurious and wealthy or a lighter purple to show romance and mystery.

The Color Pink

Pink makes you feel playful and romantic.

Pink represents femininity and romance, sensitivity and tenderness. It’s inherently sweet, cute and charming.

The Color Brown

Brown makes you feel down to earth.

Brown creates a sense of stability and support. It’s warm and friendly, practical and dependable, and can also represent the old fashioned and well established.

The Color Black

Black feels sophisticated, classic and serious.

Black evokes power, luxury, elegance, but can also mean professionalism, neutrality and simplicity. It’s bold, powerful and is often used to evoke mystery. In certain contexts and cultures the color black can also refer to mourning or sadness.

The Color White

White means minimalism and simplicity. Using a lot of white color in design creates a minimalist aesthetic and can result a simple, fresh and clean look.

In many cultures, white is used to refer to virginity, purity and innocence (think bridal gowns and baby clothes). It’s also the most neutral color of all.

The Color Gray

Gray feels serious and professional.

Gray is a more mature, responsible color. Its positive connotations include formality and dependability, while the negative side can mean being overly conservative, conventional and lacking in emotion. It’s safe and quite subdued, serious and reserved.